Events that happened lately affecting all areas of activity, made us adapt to new changes, so do businesses have to adjust. Both customers and businesses now turned to online platforms replacing previously common way of interaction. A rapid increase in online transactions is seen now in such industries as delivery, online retail and entertainment.

However, it causes a lot of risks provoked by fraudulent mechanisms with accounts and online payments. Businesses are in urgent need of new cloud solutions that will help to face such challenges.

As always Microsoft is in the forefront of help. Company is launching new updates to Microsoft Dynamics 365 Fraud Protection to be able to protect accounts from fraud that is available for all users.

Protection of accounts: the technology is fighting against creation of fake accounts, takeovers and unplanned accesses.

Preventing loss: new capabilities help to take users' revenue and financial operations under control by identifying possible frauds letting store managers prevent loss and take actions.

Microsoft Dynamics 365 Fraud Protection is the technology based on cloud solution. It helps businesses to protect revenue and take it under control decreasing the probability of fraud, operational expenses and potential loss.

Adaptive AI technology is used to optimize fraud controls. There is also the fraud protection network which is a highly useful tool to stay tuned on fraud activities around the globe. It provides users with fraud insights and enables BI. At the same time the security is also under control, and no worries about confidential information loss.

Technologies offered by Dynamics 365 Fraud Protection can be used either individually or can be integrated. This ability allows users to choose what suits them the most.

The ability of account protection: Since account frauds have increased businesses are in need to protect customers from the moment of creation until the complete deletion of the account. Adaptive AI technology collects the data about all fraud cases and adapts to fraud patterns. It helps to protect companies and their accounts. It is important to mention that customers also take part in the protection of their accounts by enabling businesses to block their account to protect it from fraud.

Capabilities to prevent loss: Illiterate use of discounts can reduce income for businesses. AI technologies also provide users with BI reports, therefore, it becomes quite useful to prevent protentional fraud. Continuous learning is all about adaptive AI technology. It helps to fight with returns and discounts fraud.

On October 1, 2019 another supporting technology – purchase protection capability – was released.

Capability of purchase protection: Businesses are in need to save true purchases and be protected from fraud. Dynamics 365 Fraud Protection with purchase protection capability helps to protect online revenue. The technology is based on improving acceptance rate of commerce transactions.

More than one billion of e-commerce transactions each year is protected by the same Microsoft technology that is used in Dynamics 365 Fraud Protection. The results of the past two years speak by themselves: operational expenses have been reduced by over than $76 million, manual reviews are reduced and fraud loss is decreased. Revenue was increased by hundred and wrongful rejections were reduced. That was done by improving the false positive rate by 1.38 percent and the bank acceptance rate by 7.69 percent.

Article publication source:
https://cloudblogs.microsoft.com/
dynamics365/